Generating Referrals
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| Title: | Generating Referrals |
|---|---|
| Content type: | Article |
| Author: | James Osborne  |
| Abstract: | Now imagine you had the same tea of sales people and it cost you next to nothing - you're already £500,000 ahead of your competitors / budgets. You can create this "virtual sales team" quite easily, by developing a powerful referral system that continuously generates new business for you without having to pay a penny, and yet when we review various referral systems that organisations do have in place, they are often sporadic, disjointed and hugely ineffective. The key components of a strategic referral system will vary depending on the organisation and the products / services they are selling, but in essence the headline focus is the same. |
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| File info: | File size 177.34 KB | No of downloads: 11 |
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